Today's top experts in entrepreneurship deliver a streamlined, step-by-step guide for crafting effective business plans ""Timmons is one of the two most powerful minds in entrepreneurship in the nation." --Success Business""Plans That Work "arms entrepreneurs and small business owners with an easy-to-follow template for writing persuasive business plans, along with proven models that can be used to analyze potential business opportunities from initial idea to viable venture. This value-packed book will show both entrepreneurs and current business owners how to: Determine what to include in each plan, why, and for whom Recognize and avoid common pitfalls in the process Use the renowned "Timmons Model" to analyze potential business opportunities